You covered all the tasks within the remit, well done. There is clear evidence of reading and engaging with key texts to illustrate and support clear analysis and evaluation. You display an excellent understanding of risks and demonstrate detailed financial ratios to reinforce your suggestions regarding your Internal risk. You evaluated and applied key models and theories, demonstrating convincing links and an excellent understanding of key practices.

100 / 100

An exceptional response to the tasks. Excellent exec summary , introduction and report presentation. Excellent application of the Value Chain - demonstrating comprehensive understanding. Excellent application of Cultural web - missed opportunity to integrate with cultural typologies and enhance the level of evaluation- refer to annotations.Exceptional application of Porters 5 forces applying key dimensions of each element.

145 / 150

Thank you for your submission. The student has offered a wealth of information which has been consistent throughout the submission. The sections of challenge, solution and impact were completed to a high standard. The student has made a concerted effort to try to include design elements within the submission, there is a understanding the student has not adhered to conventional design but the infographic was easy to read.

100 / 100

Dear student Strengths Structure of your work was good. Followed the recommenced format. Attempt made to address all the learning outcomes identified from the assignment remit. Evidence of application of the key theoretical models to Gymshark. Forcefield and Drifts applied to support your strategy of market development Original work here and clearly you put alot of effort into this work Areas for improvement Referencing needs to be improved.

100 / 100