Retail Sector In India

Published Date: 02 Nov 2017

EXECUTIVE SUMMARY

Industries in our modern face enormous pressures of society, such as the creation, technological innovation and competition in the market. These three forces described by Boyett and Boyett, (1,995) catalyzes an organization to initiate goodwill responses, improve its technology platform and invent systems to automate their business processes. Are efforts contributed to maintain its competitive edge preserving its existence.

The challenge of retail is to find the balance between cost optimization and maintain the level of service. The balance between these factors is dynamic and retailers have to try to find a balance to it all the time. Technology has become the basic fabric industry retail today. Perhaps the most important fact is that retailers who do not understand the ways of using technology to gain a competitive advantage will be out of the competition.

This study is an effort to understand the applications of information technology in the modern retail sector, as in the management of the supply chain, warehouse management, point of sale and management of customer relationships. With the help of case studies and a brief customer survey the current industry scenario is also studied.

INTRODUCTION

RETAIL SECTOR

The everyday definition of sale can be described as the act of selling goods and merchandise from a fixed location. In other words, the trade is a function of the distribution channel, where the retail organization will buy products from certain manufacturers and then sell directly to consumers. A retailer is a distributor of the products you buy a consumer.

A retailer is a business or person selling consumer products, rather than a wholesaler or distributor, which normally sell their products to another company. Retailers complete the last link in the chain of fashion / grocery store.

In the retail industry, success depends on the ability to withstand the volatility of demand and financial risk. The flexibility, foresight and cooperation and efforts to maximize the profitability of the supply chain are the remedy for the risks.

Perhaps the retail concept has existed since the times of the coins set, if not from the time when the barter system was prevalent. However, the irony of the Indian retail industry is that even tough it is a basic financial activities carried out in an economy, which is considered the most recent when taken as a self-organized sector.

Industry retail sales in the United States is considered to be the most evolved. This is demonstrated by the fact that the world's biggest retail companies listed in the first 50 rows of the Fortune 500 are based in the United States. Wal-Mart Stores Inc. tops the list of famous and there are very reputed as Home Depot, Kroger, Costco and Target. The importance of this fact is that the organized retail sector is due to the practices of the retail industry United States and concepts are based around the same.

RETAIL SECTOR IN INDIA

The India, representing GDP and around 8 per cent of employment. The retail industry in India has emerged as one of the most prosperous and dynamic industries quickly with several players entering the market. But they have not. The India Retail Industry is inching its way slowly toward becoming the next boom industry.

India has witnessed tremendous growth in this sector. India's attempt to foray into the retail sector of the international fashion has had some success. There is great opportunity in will prevail as in other parts of the world.

The whole concept and idea of ​​shopping has undergone a striking change retail has entered the retail market in India as seen in the form of bustling shopping malls and huge multi-storey complexes offering shopping, entertainment and food all under one roof. Retail markets have been rising at an extremely rapid pace in key areas, especially metropolitan cities. So he is looking ahead as destinations and many shops and this trend can completely replace traditional shopping.

The benefits are investing in this sector at a rapid pace, as it is one of the booming sectors in the industry today. The two main areas that have witnessed strong growth, such as clothing and food distribution. Purchasing and merchandising are the backbone of organized retail. Sales of private brands contribute to the top line and

In India, the vast middle class and retail industry largely untouched Retail is expected India to grow 25 percent annually. Modern Retail in India will be worth U.S. $ 175-200 billion by 2016. The retail food industry in India dominates the shopping cart. The mobile phone retail industry in India is already a U.S. business $ 16.7 billion, growing at over 20 percent annually. The future of the India Retail Industry looks promising with market growth, government policies becoming more favorable and emerging technologies to facilitate operations.

However, retailing in India so far has been mostly in the hands of small business disorganized. It is also less developed industries of India. In fact, , lack of transformation that has swept other major economies. Fifty years of restriction of consumer goods industry, national mentality favored denial about indulgence and a fractured supply chain of agricultural products have helped to prevent the development of modern tenants based on advances of scale and consumer preferences.

India has about 12 million outlets, but many of them act only as providers of livelihood for their owners and survive in a cost structure that is supposed to work and the land of the free and no taxes. Only three percent of India's retail is organized. The multi-brand retailers may operate through a franchise or a cash carry wholesale model. Compare this with the global retail industry, which is one of the largest employers organized in the world, is at the forefront of technology, which leverages the scale and scope to provide value added services to its customers.

THE EVOLUTION OF RETAIL IN INDIA

While bartering is considered the oldest form of retailing, landscape of India. They are still present in most of the country and are an essential part of life and commerce in various areas.

The and later spread to other cities and towns. For the year 1946, no less than 771 cities / towns were covered. The system was abolished after the war, however, in achieving independence, India was forced to introduce in 1950 against new inflationary pressures in the economy.

Tracking the evolution of Indian retail would not be complete without mention of the canteen stores and post offices in India.

The Khadi & Village Industries (KVIC) also established post independence. Today, there are more than 7,050 stores nationwide KVIC. The cooperative movement was again defended by the government, which in 1963 established Bhandras Kendriya. In Maharashtra, Bombay Bazaar, which stores under the label Sahakari Bhandar and Apna Bazaars run a large chain of cooperative stores.

In the last decade, the Indian market has changed dramatically. However, from the 1950s to the 80s investments in various industries had a limit due to low purchasing power in the hands of consumers and State policies in favor of small-scale sector? It was at this time that many steps towards liberalization were taken in the period 1985-1990. It was at this time many restrictions on private companies were lifted, and in 1990 the Indian economy from the state inched her to become "market-friendly."

While independent stores the string as Vivek and Nalli Akbarally have existed in India for a long time, the first attempts at organized retail were observed in the textile sector. One of the pioneers in this field was that Raymond fabric stores established retail. Also developed a network of distributors to sell its retail fabric. These dealers sell a mixture of fabrics of various textile companies. The distribution network is 20,000 Raymond today and more than 429 retail showrooms across the country.

Other textile manufacturers also created their own distribution chains were reliance - which established Vimal showrooms - and Garden Silk Mills Sodi garden view. It was natural that with the growth of branded retail clothing textiles, readymade could not be far away and the next wave of organized retail in India saw the likes of Madura Garments, Arvind Mills, etc., create showrooms menswear brand. With the success of the store of men's clothing brand, the new old department store came to India in the nineties.

This was in a sense the beginning of a new era less in India. The fact that the postal liberalization, the economy had opened and a new middle class with purchasing power had emerged, helped shape this industry. The great middle class market demands for value for money products, a better business environment, more comfort and a single window. This has fueled the growth of department stores, supermarkets and other stores. The concept of retail as entertainment came to India with the arrival of the mail. The shopping center development is now visible not only in large metropolitan areas, but also in other parts of the country.

ORGANIZED RETAIL IN INDIA

The appearance of the child in India is because of the success of India organized retail and Marketing. With the help of modern management techniques we become specialized retailers in the future. We know that the relationship between the retailer and customer is very close to other retailers.

industry in India is a turning point in the growth of retail and consumption growth in the organized Indians will take a higher growth trajectory. India's population is experiencing a A large young working population with median age of 24 years, nuclear families in urban areas, along with the increase of population in women and emerging opportunities in the services sector will be the engine of growth of sector organized distribution.

Automated

MIS is a people-oriented field with an emphasis on service through technology. If you have an interest in technology and have a desire to use technology to improve the lives of people, a degree in GIS may be for you.

coordination and management experience of teams, often including mainframe systems, but also including, by extension, all enterprise network computing resources.

Companies use information systems at all levels of operation to collect, process and store data. Management aggregates and disseminates this information in the form of information needed to conduct daily business operations. Everyone who works in the business, someone who pays the bills to the person making employment decisions, use information systems. A car dealership may use a database to keep track of which products sell best. A store may use a computerized information system to sell products over the Internet. In fact, many companies (if not most) focus on

system or process that provides decision makers with the information needed to manage a business effectively.

MIS differs from regular information system (IS) in which you get more information to support decision making automated or human, so optimizing the profitability and success of the business operation as a result.

Productivity and Businesses in the creative industry, print, sign, graphic display and has become, without doubt. His humble beginnings were more than 30 years ago, when they were introduced automated processes easier to manage some of the most basic human functions.

The result was a huge reduction in man-hours, human error and the total cost, demonstrating how return on investment (ROI) of software could be easily quantified savings or benefits.

This project has expanded since then and various GIS software segments have emerged to govern their own unique space - often referred to as modules - offering areas as

functionality to meet business requirements and urgent priorities.

Some of the most popular modules include Customer Relationship Management (CRM), which manages the full interactive customer experience from first contact through marketing offers sales, managing customer expectations and delivery, through contract renewal and repeat the request.

However, a true MIS cover and centralize all company's operational range, offering integrated processes to pursue customer prospecting paying the bill.

Several solutions can be used to meet this requirement integrated the connection being an example of an accounting system such as Sage Instant, Sage 50, pastel or QuickBooks.

However, the overall goal of MIS is to create a point joined requiring minimal human intervention to produce the maximum in the visibility and power of decision.

With MIS installed, your company should see almost immediate improvements in efficiency, accuracy and a lower cost profit line.

MANAGEMENT INFORMATION SYSTEM (MIS) CONCEPT

The concept of GIS has evolved over a period of time comprising many different facets of organizational function. MIS is a need for all organizations.

The initial concept was to process MIS organizational data and present it in the form of reports at regular intervals. The system was largely able to handle data processing collection. It was more impersonal, requiring each person to choose the processed data and use it to their needs. This concept is further modified when it made a distinction between data and information. Product information is a data analysis. This concept is similar to a raw material and the finished product. What is needed is information and not a mass of data. However, the data can be analyzed in a number of ways, producing different tones and specifications of the information as a product. It was, therefore, requires that the concept of an individual is oriented system as each individual may have a different orientation. This concept was further modified, the system must provide information in a form and format that will make an impact on your users, provoking a decision or investigation. Later he realized that although this impact was a welcome change, a kind of selective approach was needed in the analysis and reporting. Therefore, the concept of exception report is embedded in MIS. The exception rule was necessary to evolve in the organization. The concept remains valid until the extent that the exception rule remained faithful and effective. As the environment becomes competitive and constantly changing, fixing the exception rule becomes useless exercise key at least for people in the upper echelons of the organization. Next, the concept was evolved that the system must be able to handle an exception report based on need. This need may already be an individual or a group of people. This calls to keep all the data together in a way that can be accessed by anyone and can be processed to suit your needs. The concept is that the data is one, but different individuals can view in different ways. This led to the concept of the DATABASE, and GIS based on the DATABASE proved much more effective.

Over a period of time, when these conceptual developments were taking place, the concept of end-user computing using multiple databases emerged. This concept took a critical position in the MIS. The change was the decentralization of the system and user training to become independent computer professionals. When this becomes a reality, the concept of MIS changed to a decision-making system. Working in an IT department is managing information resources and leave the task of processing information to the user. The concept of MIS in the world today is a system that handles databases, databases, provides shared facilities putting the end user and provides a variety of tools for decision-making system user.

MY DEFINITION

The Management Information System (GIS) is a concept of the past decade or two. It has been understood and described in a number of ways. It is also known as the Information System, Information Systems and Decision Information System based computer.

MIS has more than one definition, some of which are given below.

1. The GIS is defined as a system that provides information support for decision-making in the organization.

Two. The GIS is defined as an integrated system of man and machine to provide information to support the operations, management and decision-making role in the organization.

Three. The GIS is defined as a system based on the database of the organization evolved to provide information to people in the organization.

April. The GIS system is defined as a computer-based information.

We think there are a number of definitions, they all converge at a single point, ie, GIS is a system to support the decision-making role in the organization. The difference lies in the definition of MIS elements. However, in today's world is MY computer processing business information generation system for people in the organization to meet the information needs of stakeholders to achieve the social objective of the organization of the decision.

In any organization, large or small, a large part of the time is on data collection, processing, documentation people. Therefore, an important part of overhead goes into this type of unproductive work in the organization. Every individual in an organization is continuously searching for some information, what it takes to fulfill his / her task. Therefore, the information is aimed at individuals and varies with the nature of the people in the organization.

The difficulty in handling these multiple needs of the population due to a couple of reasons. The information is a product made to meet a vague need of people. It takes time to find the data and may require difficult processing route. It has a time value and less processed on time and communicated, it has no value. The scope and amount of information is the individual dependent and is difficult to conceive of information as a well-defined product for the entire organization. Since people are essential for any commercial transaction, it is possible human error in conducting the same. Because human error is difficult to control, the difficulty arises to ensure one hundred percent security quality of information in terms of completeness, accuracy, validity, timeliness, and meet the needs of decision making.

In order to gain greater control over the activity of information processing, it is necessary to have a formal system, that should take care of the following points:

• Managing a large volume of data.

• confirmation of the validity of data and transactions.

• Data processing complex and multidimensional analysis.

• Quick search and retrieval.

• Mass storage.

• The information system communication time user.

Meeting the changing needs of the information.

The management system uses computers information and communication technology to address these critical points.

MY ROLE IN RETAIL SECTOR

In the retail sector in India to a transformation due to the entry of large corporate houses, IT managers and CIOs are waiting to know how MIS can help achieve the business objectives of their organizations.

Management information systems have several applications in the retail industry. MIS is the systematic use of technology and people to manage the flow of information. In retail, MIS is used for the collection of point-of-sale data, logistics, inventory control and internal communication, all of which affect the operations of retail and marketing.

CRM and POS

Customer Relationship Management or CRM, is an important marketing system in which companies use POS terminals to configure customer accounts and collect data on the history of the relationship. Associate user application services to conduct transactions, and database relations software collects and stores information. With CRM helps you leverage relationships with major customers, which is key to the success of small retailers that compete with the big chains. You can use the customer data to become familiar with its major customers, to deliver targeted marketing promotions, and to improve the overall customer experience. For example, customers who have purchased certain products are good targets for the renewal or offers when there are opportunities for improvement. You can also send direct mail to customers who have not seen for a while.

Logistics

Small retailers have a distinct disadvantage in large chains that use expensive technology to manage the flow of information and goods throughout the process of retail distribution. You can keep up to date by linking computers directly stored key suppliers or distribution center if you have multiple locations. This enables sellers to extract data automatically shipping stores order fulfillment. Once orders are ready, suppliers can send orders electronically for electronic stores to alert them that the goods are on the way. Computers store product demonstration stock at the same time they get physically.

Inventory Control

Closely related to logistics and distribution is inventory control. At store level, GIS technology allows trading partners to more efficiently update pricing and inventory audits. In the past, an employee turned manually put sticker prices on products. Scanners then evolved to the point that employees could scan new price for each product. Today, retailers often have electronic scanners synchronized directly to their computers that allow them to easily change the price at the store level in a specific stock instead of correcting each individual product. This not only speeds things up, but also makes it easier for employees to compare actual values ​​of the computer inventory data to account for the missing items.

Internal Communication

GIS technology offers several advantages for internal communication. You can program your computer to display messages stored diaries and notes important for all staff to read. If you have employees who work at different times or in multiple locations can communicate via e-mail to other employees or shops. This allows for the rapid exchange of important messages. Some retailers also offer online training programs or tutorials that allow new employees to train at their own pace or at a convenient time. Discussion forums or discussion forums are other internal communication mechanisms, if you have multiple stores.

BIG BAZAAR

INTRODUCTION

Big Bazaar

Besides this, various offers, discounts and promotions are held regularly at the store. The consumer will experience a new level of standard in price, convenience and comfort, quality, quantity and store service levels. BIG BAZAAR in its true hypermarket model will offer all of the above, both leading brands as well as for their own brands.

Future Group also owns the Central Hypermarket, brand pants, EZONE, hometown, futurebazaar.com and KB Fair Price, and the Big Bazaar.

TYPES OF INFORMATION SYSTEM

the supervision, control, decision-making and administrative activities of middle managers. The main question addressed by this type of system is: Are things working well? Level management systems typically provide periodic reports rather than instant information on operations.

Level strategic systems help deal with senior management and address strategic issues and long-term trends, both in the company and in the external environment. Their main concern is to merge the changes in the external environment with existing organizational capability. What are the levels of employment in five years? What is the long-term trend of industry costs, and where they fit in our company? What products should we be doing in five years?

Information systems also serve major business functions such as sales and marketing, manufacturing, finance, accounting and human resources. Big Bazaar is operational, management, knowledge and strategic level systems for each functional area. For example, the sales function usually has a sales system at the operational level to record daily sales figures and to process orders. A system level knowledge Design promotional ads for the products of the company. A management system for monitoring the level of monthly sales figures by sales territory and reports on the territories where sales exceed or fall below expected levels. A system for forecasting sales trends over a period of five years served at the strategic level.

Anaylsis REQUIREMENT

The purpose of requirements analysis is to obtain a deep and detailed knowledge of the company is necessary as defined in the draft Origination and captured in the business case, as it is divided into discrete requirements, which are then clearly defined, reviewed Customer and agreed with the decision makers. During requirements analysis, developing the framework for the application, providing the basis for all future designs and development efforts.

The main objective of this phase is to create a detailed functional specification which defines a set of system capacity to implement, together with the attachment and process models to illustrate the information that has been made and the processes to be supported by the new system. The functional specification will be developed during this phase of the SDLC you capture detailed business requirements, and to support the process and data models are created, ensuring that the eventual solution provides customers with the functionality need to meet their business objectives set.

PERFORMANCE REQUIREMENTS

• Automatically checks the purchase order forms against goods received notes and indicate the action if there is excess supply or short or late or early.

• Updated the information about inventory information.

• Automatic placement of orders to suppliers when stock falls below the levels assigned.

• Initiate payment notice when stocks have supplies in the warehouse.

• Current status of a client account should be available in a customer account file.

REQUIREMENTS tactical information

• Based on the regularity and quality of supply, develop a performance index of suppliers.

• Depending on the value of the shares, obtain information to exert tighter control over high-value products.

• Keep track of large payments and collections.

• Based on the frequency of purchases and the value of purchases, developing customer ratings.

• Develop a customer database for future use.

SPECIFICATIONS software requirement

Operating System

Retail Man 2007 is written for the Microsoft Windows 2000 platform and Microsoft XP Professional, focusing on such a platform, we have the lowest possible total cost of ownership combined with the reliability you expect from our network.

Retail Man 2007

Retail Man POS contains shop front POS and back office modules including, fast and easy POS and invoicing screens, purchase orders, stock control, diary, double entry accounting, the telephone, e-mail function , touch screen, barcode scanner, pole display, cash register and POS printers support. Generate purchase orders from back office, check their sales staff, as they do, keep a list of their regular customers, email invoices, quotes or purchase orders directly, print barcodes securities losses verification statement and the balance on a daily basis. View, print or save reports as HTML, XLS or PDF. Also let the stock control to say that has beaten the minimum of their actions as they sell, and track serial numbers as buying shares and selling. Use the built-in e-mail to generate huge profits by emailing more customers with ads and special offers at no additional cost

The typical use different version listed below:

• Clients - Windows XP Professional

• Intermediate level - Windows 2000 Server

• Database - Windows XP

Language

Languages ​​used for website design are HTML (Hyper Text Markup Language), JAVA, Microsoft VB (Visual Basic).

HARDWARE REQUIREMENTS

The system hardware information for the Big Bazaar is built on three-tier architecture, comprising PC-based clients, server cluster and the database server.

A Tier Three

Client: The client represents the face of IS, through which data relating to various retail operations and is keyed on the data stored in the database is extracted.

Application Server: The average level of clustered servers be part also called transaction servers, as they facilitate the transactions that take place in the Big Bazaar. Clustering of servers is done via MS Windows cluster service 2000. This is essential for the system to handle high workloads, especially during peak hours. Intermediate level serves as an interface between customers and the database.

Database: The database server receives and process queries received from servers mid-level transactions. All data is stored in the database server.

Together with the three different levels of other equipment are required. Barcode readers allow Big Bazaar to collect detailed information on the products your customers purchase-information that is useful for inventory management, sales and marketing decisions. They use this information in data storage applications to refine assorted stores and help ensure that consumers find the products they want on the shelves when they go shopping.

A quality scanner that reads bar codes on the first attempt will accelerate output and bring the cash you are more comfortable and less frustrated. A nice cash transfer this positive energy to customers.

Enable electronic payment Peripherals Big Bazaar to easily and efficiently manage transactions with credit and debit cards. Among them are the terminals that not only the electronic payment process, but also capture signatures electronically. A signature capture terminal incorporates a card reader credit / debit card, provides the means to enter a PIN number, and includes a display of other customer information (eg, for market research) and graphics based advertising.

• Printers

• Modems

• PC

• Gateway

• Router

On increasing operational efficiency through stores across wide area networks (WAN) and virtual private networks (VPN).

It uses wireless technologies at the point of sale to buy faster and real-time information in the store to improve operations, and the entire supply chain to reduce costs.

LOGICAL DESIGN

In the logic diagram, various processes are shown with the help of the entities and their attributes. All entities are somewhat linked. Below is a brief introduction about each entity and attribute:

1. HO Site: The focus of the database unit, which controls all departments. Controls various operations, such as maintaining inventory, provider organization, and give salaries to employees and customer billing.

Two. HO Employee: Defines the employees who will operate the HO site. You can make changes to the product database, and can even define new levels of cutoffs and storage inventory.

Three. Employee: Sets all the employees working in different departments. This entity will be responsible for their salaries, their benefits, their schedules and attendance. All incentives will be decided after seeing the performance graph of the employee, which is generated through the DBMS.

April. Product: This entity define all the information about the product. It will tell you the cost of the product, its unique identification code, your provider, and your own life.

May. Provider: As there are many suppliers in the market that supplies its products to the Big Bazaar, this entity will help keep your database. It will tell about the supplier's name, location, product supplied by him, and on the turnover of supply.

June. Purchase Record: This will tell you about the purchase record of a product by the customer. It will tell you the name of the customer who buys the product, date purchased, amount purchased, etc.

7. Client: The end point of the company is the customer. To create the database of valuable customer, you must know the name, address, and the product and how much you buy.

August. Inventory: is the store where all products are placed before taking them to the platform. The supplies go directly to inventory.

Inventory Control

This means maintaining a balance of all inventory at the desired level. In retail, the whole focus is on managing the output products, therefore, the role of inventory control can hardly be exaggerated.

Inventory Control Benefits

1. Meet anticipated demand

Two. Smooth Acquisition Process

Three. Decouple components procurement system of distribution

April. Protection against depletion of stocks and thus inform providers in advance

May. Making the most of a request cycle

June. Coverage expected price changes

7. Smooth overall operations

PERFORMANCE

Thus, we have seen various drastic changes by the presence of the information system in the retail sector. After collecting all data, in order to make efficient use of all available data, requires a suitable arrangement of the data. Thus, the application of data is indispensable.

At the time of collecting the data, organizing the data in an appropriate manner at the time of collection is not possible. Thus, we arrive at the requirement of the application software. First, all data collected will be organized into different categories such as

Data conversion

Stock Database: In this, all product data will be available in proper alignment. Get the details of all actions is easy. Instead of going and look for the shares, the details of actions are available in one click.

Employee Database: This will include data on wages, leaves, employee performance, etc.. This will help give potential rewards employees for good performance, to motivate employees to work harder. At the same time punish underperforming employees. This will bring a homogeneous work environment in the work area

Customer Database: This database includes data on customers visiting Big Bazaar. This database will include details like customer name, address, customer ID, the customer's phone number, and occupation of the customer. This will help in the recognition of customers and provide membership cards.

Database Provider: Data, transactions, payments, etc are stored in this database. At the same time, the data will be sent to the database values. And if there is a shortage in the stock of a product, the information is forwarded to the appropriate vendor for the supply of the product. This will lead to effective management of stocks.

PILOT RUN

In this race, the new system is installed in parts. Some parts of the new system is first installed and successfully executed by a considerable period of time. When the results were found satisfactory, run only elsewhere. This strategy builds confidence and errors are easily traced.

After converting the data in an appropriate and accessible, data is provided in all systems through pilot Run method in which all data is made available on the server, which is connected to all equipment present in the area working.

TRAINING

The short-term training is offered to staff members in order to familiarize themselves with the operations of software and maintenance. At the same time there is some hardware training as well so that if there is a hardware problem, the problem can be solved at the same level without much data loss and time.

SAFETY IN BIG BAZAR

Although security solutions such as IP surveillance and automation continue to be an impossible dream, most retailers take other measures to ensure a secure

Backups of all data on the application, the operating system, databases and files were taken daily in the tape drive, and even on the disc.

All backup media are stored off-site on a daily basis. Backup tapes weekly and monthly are stored at remote locations.

If the operating system or application software stops working out, re-install the software in question and the recovery of the most recent backup data can be restored.

INNOVATION

After collecting the database of consumers, Big Bazaar decided to give them various plans like different types of membership cards after purchasing level. To do this, add all the details of the purchase of the database every time they shop. Therefore, this will lead to good relations with customers, as the customer will be impressed that the staff member is having data consumer transaction done with them. Therefore, after a transaction total 3,000 or more, the customer will have a membership card. The cards are of different levels, namely:

1. Silver Card: Customers who make purchases between Rs.3000 to Rs. 10,000 in the store, free products will be provided with every purchase (like toys, chocolates, etc..)

Two. Gold Card: Customers who make purchases between Rs. 10,000 to Rs. 50000 in stock and will be provided with additional services like home delivery services as well as free gifts with every purchase.

Three. Platinum Card: Customers who make purchases of Rs. 50000 and above, accident insurance worth Rs. 50,000 will be given, plus free home delivery and free products. In addition, there are heavy discounts on every purchase.

This customer and will be attracted towards the Big Bazaar. And this is only the database maintained on systems with the help of software. This will simply result in an exponential increase in sales of the store. And so, most of the profit can be generated.