Managing Change In An Organization

Published Date: 02 Nov 2017

  The core objective of every organization in the commercial sector is to maximize the profits or the positive returns of the investment made in such an environment. It hence brings us to the conclusion that the ultimate and the principal goal of any organization is to make as much yield as possible. In order to meet this most important objective, a channel and a series of activities has to be implemented collectively in order to be S.M.A.R.T. This refers to the five main characteristics of good goals. Goals which are specific; this means their scope of capacitating is known and well defined from the start of the business. Goals those are measurable and quantifiable in economic terms. Goals those are achievable and realistic. Finally, goals those are timely; that can be achieved within a set duration of time or duration. Some of the various strategies include use of the pricing technique, discounts, and allowances and as well provision for reduced cost of operations. However, these strategies cannot afford to overlook the core change of incorporation of running any organization with Information Technology. Information technology has taken deep roots in the well-being of any organization in the market due to the stiff competition. It therefore calls for minimization of use of resources and maximization of the output of the whole process. This aspect is only feasible under the brackets of use information technology.

The change

  Information technology refers to the use of computer programs to aid in running

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an organization in a smooth and effective way. The use of computer programs is a contagious and pressing issue which is under-way of incorporation in most of the organization. It is collectively accrued to several advantages that make it a necessary change in whichever organization. Among the advantages, cost-effectiveness is a core merit. Information technology enhances reduced operational costs since it changes the use of the expensive hard copies to the use of the cheap digital software and again reduces the human power to handle a given task. Information technology as well enhances efficient and effective communication within and without the organization. Communication is one of the great pillars of the success of an organization. Use of computerized software and transaction enhance smooth flow of information and to the right persons in an organization. It is therefore an added advantage for an organization incorporating IT in its daily transactions. Again, use of IT ensures security on the organization’s information. Unlike with the old methods of storing information, Information Technology comes up with numerous ways of storing and retrieving data and information for a very long period o time without distortion of the original meaning and structure. This is a tool to decision making. Above all, use of computers in an organization brings about globalization. Globalization is as wide as having the whole world within a small village. Globalization means access to the world market; more customers and a variety of products in the market. Every organization in the market has the focus and the objective to extend its market to the whole globe; it is an opportunity to grow and to expand in a fast way. These driving forces of competition and profit making have drilled the COCA-COLA COMPANY to the full implementation plan of the computerized digital coca-cola company. The urge to meet the market demand called for the potential changes in progress. Currently, coca-cola company is using several databases to run its transactions in a global, efficient and effective way. The change is mastered by the shift from use of the manual systems of running the company to the recent digital method of running organizations.

  The main driving forces for the change are;

• Globalization

• Technology advancement

• Competition 

• Growth of the company

  Globalization is the fastened rate of communication and accessibility among nations that make the world behave like a small village. The long distance among countries has been trimmed by technology to a almost zero level. Communication has been ultimately been enhanced and mainly with the introduction of the internet. It hence means one does not have to travel to certain places so as to acquire such products. In order for the company to fit into such a situation, the change was necessary for the company. This argument goes hand in hand as the argument for technological changes. Technology has given rise to new methods of payment and carrying out transactions. Again, new methods of production has been a invented and hence the company has got no option but to positively retain or probably gain market share otherwise lose it. These deep changes had to push the company to change its operation schemes and methodologies by incorporating Information Technology in every act of operation of the company.

  Competition runs to be quite stiff and mainly when technological advancements are subjected to all the potential competitors in the market. Therefore there is lack of uniqueness in the technology, everyone has the potential to implement change and hence failing to do so, one is left out as the incompetent in the market. The company as a result has to follow suit of the competitors. Growth of the company can require a more effective and efficient way of running it. It therefore calls for changes in the implementation and running the organization or company. Growth calls for more resources to employ so as counter the growth. At the end of the day, all the changes are propelled and taken into consideration. The changes have various impacts on the organization in various.

Application of information technology and its accrued advantages

The advantages of the change in the organization are the advantages accrued to incorporation of the information technology in an organization.

Communication efficiency:

Information technology involves a wide range of communication channels among the staff of the organization. This facilitates the whole process of all communications; vertical and horizontal or the categorical communication. As well, it enhances the global communication. This opens up more opportunities for the company to maximize their profits. Communication effectiveness also allows good decision making by the top level management and also proper issue of instructions from the seniors to the juniors.

Proper inventory management:

Information technologies through use of the inventory management systems enable maintain a realistic and cost effective stock. This allows maintenance of a desirable inventory and hence eliminates the risks of overstocking or under stocking. Again, the effectiveness of this scheme drives the company to the cost minimization program and which is a key contributor to the profit maximization objective. Maintenance of EOQ enables the company to perfect its planning and decision making processes. These are among the major functions of the management team. Therefore, IT consequently aid in management of the company.

Customer relation management:

Information technology devices and strategies enable the company maintain good customer relations. This ensures that all the customer complaints are attended to objectively and relevant remedy remitted. As well, the service is not limited to the availability of the customers within a given geographical area but all over the business scope of operation. This is facilitated through use of online customer services and the 24/7 customer assistance programs. Good customer relations ensure the company does not lose its clients but continuously continue to increase the number of clients and so is the profitability.

THE KEY STAKHOLDERS OF THE COCA-COLA COMPANY